kathy miller is a joshua tree and palms springs freelance photographer, painter, and artist, kathy miller. also photographs artworks and artists for web and catalog.
learn more the most common facebook marketplace scams 1. provide a great consumer experience. the majority of negative reviews involve consumers feeling misled about a product. be honest about what you're selling and provide as much accurate, precise information about your product as possible to avoid any confusion or false expectations. rainbow brite knows all about star power starting in 2015, amazon began weighting stars using a proprietary machine-learning model. some reviews now count more than others in the total average, based on factors like how recent they are and whether they come from "verified" purchasers (meaning amazon could confirm the reviewer actually bought the item they claimed to love or hate). david bryant, an amazon seller who also blogs about the company, believes amazon may also take into consideration factors like the age of the reviewer's account and the average star rating they usually leave. "there appears to be some discount applied to reviewers who predominantly leave negative reviews," he says. but amazon's little yellow luminaries are less straightforward than they appear. why does one product get 4.7 stars and another get 4.8? i know what you're thinking: louise, clearly these are just averages-take the total number of stars and divide that by the number of reviews, and there you go. just simple math! but reader, that is not the case. while amazon says these stars reflect the "average customer review" of an item, the calculation behind them is more complicated-and mysterious-than that. create fake reviewshow to make money from yelp